James Squire
Brand Book & Guidelines


James Squire’s was one of the first beer makers to introduce and promote the idea of food & beer pairing. The brand book brings the story of James Squire's the man and the brand to life, packaged within a chefs apron pocket.

Created whilst working at DiDonato Partners.

Morice Kastoun is a brand and packaging specialist based in Melbourne, assisting businesses achieve their strategic marketing goals. Providing services from brand creation to rejuvenation, from strategic positioning through to implementation and rollout. morice truly values the power of design and treats every project with the highest level of commitment, care & craft - consistently delivered.